How to add unique meta tags to individual posts ?

Using meta tags on your blog can increase your search engine ranking and and it gets even better by adding different meta tags for different blog posts. In simple language, meta tags are special HTML codes that gives search engines like Google some needed information about your website such as description, relevant keywords, title, etc. You can however define different meta tags for different pages. This is very useful if you blog on a wide number of topics. Adding different meta tags to individual blog posts makes it easier for bots to crawl and properly index your blog content and this helps in improving your site's ranking and also results in increasing the traffic to your site.



Though major search engines like Google and Yahoo do not put meta keywords into consideration that much like before, including them might still be of help to other search engines that still use them. Meta description is still important as this will be shown in search engine result pages.

Adding different meta tags to blog posts is a white hat on-site search engine optimization technique which isn't hard to implement on Blogspot sites though it still has to be done manually unlike Wordpress with a ready made plug in for this same purpose.

Sample of a general meta tag and how to use it on blogger can be found on this blog post as the one shown below is for specifying unique meta tags for different posts.


<b:if cond='data:blog.url == "BLOG-POST-URL-HERE"'>
<meta content='DESCRIPTION' name='description'/>
<meta content='KEYWORDS' name='keywords'/>
</b:if>

For this particular blog post, my unique meta tags for it should look just as shown below:


<b:if cond='data:blog.url == "http://yourseogenius.blogspot.com/2011/11/how-to-add-unique-meta-tags-to.html'>
<meta content='How to add different meta tags for different blog posts. This post explains how to use unique meta tags for blog post on blogger.' name='description'/>
<meta content='meta tag, blog, different, unique, search engine ranking, google' name='keywords'/>
</b:if>

Follow this steps to add the meta tags to the head section of your template:

- Login to your blog and click on design

- Click on Edit HTML

- Press CTRL + F and search for </head>

- Just below this, paste all the meta tags.

- Save your template.

Note that you can create different sets of meta tags for all your blog post but this almost impossible if you have a great deal of blog entries. You can apply this method to a couple of your most important blog posts.

Meta Tag Implementataion.

SEO BASIC CONCEPTS

Optimization concepts, are the concepts which should be taken into consideration while optimizing your website in order to make it search engine friendly. The following points are worth noticing in a website.

Starting off with the meta tags (remember that meta tags are the most important tags, telling the search engine spiders the theme of your page, so it's important to have proper meta tags in your source code)

Title Tags - Title tags are the tags which represents the title of the web page. An accurate title makes it clear for the visitor about the web page and tells/gives the appropriate information of the web page. But title tags should not be too long. The standard limit for the title tags is 7 to 12 words or 75 to 87 characters. The optimum Keyword Density for the title tag is about 9 to 20%.

Meta Description - This tag is another very tag after the title tag. The Meta Description tells the visiting spider about the theme of the page, and helps in providing the relevant information to the user if he is searching to the related information to your website. The standard limit for the meta description should br nearly 15 to 20 words, or 150 characters. It should be noted that lot of keyword stuffing in the description tag may lead to or considered as SPAM. So it should be avoided, generally speaking the keyword should be repeated no tmore than thrice in the tag. The optimum Keyword Density for the description tag is about 5 to 10%.

Meta Keywords - The meta keyword tag is also considered as an important tag, in the search engine consideration of the website. The standard limit for the tag is nearly 50 to 70 words or 285 - 510 characters.

Now the second thing to be considered as the most important as SEO point of view is SITEMAPS. Spiders love sitemaps, so why not to create one for your own website, and tell the important pages for your website to be crawled and indexed.